In "A Second Chance Project," created a Brand Identity and Advertising Campaign for promoting and advertising the brand "A Second Chance Project" Exhibition Event held at Swinburne University of Technology, Hawthorn. This was a simulated brief for the project. "A Second Chance Project" is a Social Cohesion brand that focuses on working with "The Salvation Army" to develop an accommodation for Homelessness in the Melbourne CBD. In this Project, developed a Brand Style Guide with redesign Logo for "A Second Chance Project," 3 application designs including the Pull Up Banner, Invitation Card and the Show Bag Design. Client Nominated me for Graphic Design In-charge to create a "Research Documentation for a Graphic Design Team." In the Research Documentation created the Project Timeline and the Q+A, the research is posted on their website for the Exhibition. The Banner with a chosen application design "Show Bag" is also displayed on "A Second Chance Project" website.
Below there are the three Application Designs as Mock Up
The Chosen Banner Show Bag displayed at the Swinburne Exhibition
The A3 Portfolio including the Style Guide Book, the Research and the Applications
